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Hart Workshop - Start-up

Art Direction & Design / Production

Bali, IND & London, GB

SS/FW 2024 - 2026

Overview

Realising the vision for Hart Workshop from scratch meant not only designing & developing collections and brand identity. But navigating the production and logistical processes, hosting brand activations, shooting lookbooks and everything in between.

Collaborators:

Lochy Gray (Pigs Can Fly)

Hart Workshop mule balanced on a hand, studio shot

One Mule

Hart Workshop One Mule resoled, balanced on a fingertip
Hart Workshop slip-ons on a wooden boat deck

Beach Boot

Beach Boot and moccasin cut-outs on white
Branding and apparel design: model crouching on a beach with woven hang tags, hooded knit, trousers and label artwork overlapping, and a lookbook image of a model beside a green vintage car
Hand holding the textured sole of a Hart Workshop shoe, with a natural-flow sole sketch overlapping

Hike Flow 2.0

Hike Flow 2.0 shoes, top and side view

Hike Flow Samples

Hike Flow sample shoes stacked on shoe boxes
Distressed brown and yellow Hart caps held in hand, with a handwritten garment care note
Hand-dyed caps drying on racks and laid out on the workshop floor
Black Hart Workshop shoes held up on a reflective floor with a size guide hang tag
Close-up of a cream Hart boot with red script logo
Sneaker artwork in an illustration app with the layers panel open
Freedom Loafer Designs: Hart hang tags above three Vibram-soled loafers in black, blue and stone suede
Open red truck full of Hart Workshop shoe boxes
[ NextKeen ]
E.

Contact

Based in Hackney, London

-- Available Worldwide --

h.riley4@outlook.com

+44 - 7969 - 058 - 251